Category: Digital Marketing

In today’s world, where the Internet wields its pervasive digital footprint in practically every aspect of our lived experience, no business concern can hope to remain viable for long without a cohesive and well-formulated digital marketing plan. In order to achieve this multi-segmented end, however, it first becomes necessary for these economically-determinative entities to subscribe […]

Why companies need to focus on Digital Marketing In this globalised and liberalised world economy, it is very difficult to keep off the name of ‘internet’, ’on-line’, ’digital’ and ‘dot com’ from a business. Almost every aspect of the process has been transcended to online. That was the day when we used to buy an […]