Only a blogger can understand how tough is to write an article on a particular keyword. Many things keep in mind while writing, like proper keyword placement, simple sentence formation, facts and many more can improve readability score.
Nowadays Google gives more attention to user experience in their search result. So your readability score must be improved.
What is readability?
Readability is a way to measure how easy to read and get idea about an article. It include many things like typography, simplicity, familiarity, headings and sub-headings etc.
Or in simple words, if your article is too long but still reader read it with ease then your article is more readable.
Readability depends on the familiar words, sentence length and knowledge about the topic.
Why readability matter?
An article is a way to provide knowledge to others. But if a reader is not read your whole article then the purpose of the article is not fulfilled. That’s why readability matter more.
What is the readability score?
Readability score measure whether article is easy to uderstand.
Readability score let us know about the suitable audiance for the article.
A Flesch-Kincaid readability score 8 article is easy to understand for age group 8-13.
There are many way to measure readability score. Some popular methods are listed below.
- Flesch-Kincaid Reading Ease
- Coleman-Liau Index
- Gunning-Fog Score
- SMOG (Simple Measure of Gobbledygook) Index
- Automated Readability Index
Best practice to Improve Readability Score
There are some rules to improve readability score. Keep them in mind while writing your next article.
No one like to read long sentences. Short Sentences are easy to read. Even your article is lengthy small sentences don’t make the reader feel boring.
The length of a perfect sentence doesn’t exceed 20 words.
One can use long sentences but they must be less than 25% of the article.
When a reader opens your article and sees long paragraphs, he will try to escape this. Long paragraphs make readers to thinks that he have much to read. Every reader wants simple and short content.
Use Simple Words
Try to use simple words. This is more appealing than a complex word.
Some blogger thought that using a keyword related terminology to make the article more relevant. But it’s not true.
The real master is one who can teach a non-tech.
You can understand it with teacher-student example. A physics teacher gives a normal example to teach physicals terms. Just to clear it for the student.
On simple sight headings play an important rule to get attention. Sometime reader only reads headings and after that, he goes for the article. A reader gets an idea about the article with headings.
But subheading must be as per requirement.
- You can’t use H1 heading in the article. As title generally uses H1 tag.
- Use keywords in the subheading.
- Try to make subheadings short.
Don’t Use Passive Voice
Active voices are easy to understand. The passive voice needs more attention to read. And in long sentence passive voice make confusion to the reader. So always try to avoid passive voice.
Use Transition Words
Using synonyms, phrases make article beautiful and impress the reader. It shows your hand on language. Also, it illustrates the point more relevantly.
Use Bulleted List
A reader always prefer short content. Bulleted list is the way to represent many facts in short way. It also help to draw the attention.
Tools to Measure Readability Score
There are so many free online tools to measure readability score of your article. Here I listed only 2 tools, which are the best.
Yoast SEO Plugin
Yoast plugin is best SEO companion on WordPress. With Yoast plguin, you can directly measure the readability score of your article. It also mentions where you need correction.
WebFX is an online tool to measure readability score. Here you can measure reading score using article URL and direct input.
Nowadays user experience play a vital role in SEO. Readability score is a way to make you sure that how effective your article is. Hope this will help you.